ABOUT US

110 Brand: Empowering Athletes, Creators, and Entrepreneurs

110 Brand was founded to give every college athlete — no matter what school they go to or what sport they play — the opportunity to turn their name, image, and likeness (NIL) into a powerful personal brand. We believe every athlete deserves a fair shot at showcasing their identity and profiting from their brand.

What sets 110 Brand apart from others is our one-of-a-kind artwork customization tool and our personalized approach to each athlete's vision. With us, your merchandise isn't just your name on a t-shirt, it's a true expression of who you are and what you represent.

We guide you through the process from start to finish with direct communication and a supportive team behind you. Our goal is to make sure you're proud of the gear you wear, and even prouder knowing others are wearing it too.

Whether you're a star at a major program or an underdog at a smaller school, 110 Brand helps you give 110% every day and build something that lasts.

Apply To Join

Here's how it works:

  • Step 1

    Anyone who is eligible for merchandise sales can apply to open their own 110 Brand Shop. You will be notified of your approval status shortly after review your information is reviewed.

  • Step 2

    Once approved, you will create an account to receive your weekly earnings, upload your best photos, and design your gear with our one-of-a-kind artwork customization tool that allows you to choose exactly how you want the art on your gear to look.

  • Step 3

    Upon submission of your photos and design preferences, your artwork is created and put on gear. Your 110 Brand Shop will start to take shape and you will be ready to share your new storefront with your family, friends, and fans!

  • Step 4

    After your first sale you will be able to collect your earnings. The more you sell, the quicker you reach benchmarks, the sooner you can apply for new art to get fresh gear in your 110 Brand Shop. Earnings breakdowns and sales benchmarks are explained further below.

Why 110 Brand?

  • Weekly payouts of 100% of net earnings from that week in your pocket
  • An abundance of products to order with your artwork on them
  • Innovative and actionable marketing strategies to maximize your profits
  • Friendly customer service that will never keep you waiting

Additionally, our user-friendly platform makes setting up your online store and capitalizing on your personal brand a breeze. We handle everything from designing, producing, and shipping your gear to managing the collection and distribution of payments for every product you sell.

110 Brand wants to make sure that when it comes to promoting your personal brand, you are exceeding expectations with your friends, family, and fans. Our goal is to allow you to sit back and relax while we do all the work. Simply continue to promote your 110 Brand Shop to increase your earnings.

Our team is here for you to answer any question or concern you may have and guide you every step of the way to help your personal brand reach 110% of its potential.

Ready to build your brand? Turn your passion into profit and apply now!

APPLY

Earnings Breakdown

As a 110 Brand Shop manager, you will collect 100% of the net earnings of every sale made on your store.

Please refer to this chart to see how much you will earn when each product available on your store is sold.

The price ranges reflect the earnings of the smallest sized product to the largest sized product available.

Sales Benchmarks

As your 110 Brand Shop thrives, you will work towards the opportunity to get fresh artwork after reaching certain sales benchmarks.

Please refer to this chart to see what you unlock as you reach these benchmarks.

These incentives are not required if you do not want additional artwork options upon reaching 15, 50, 75, 100, 125, etc. orders.